BA · Hospitality & Tourism

BA Tourism

University of Cape Coast

Qualification
BA
Duration
4 years
Region
Central

Overview

BA Tourism prepares you to understand, develop, market, and manage destinations, attractions, and travel experiences in Ghana and internationally. It is a strong choice if you want to contribute to cultural preservation, local economic development, and the growth of sustainable tourism.

What you will study

You study tourism planning, destination management, tourism marketing, heritage and cultural tourism, ecotourism, travel geography, tour guiding, hospitality, events, tourism research, and entrepreneurship. You develop skills in itinerary design, visitor management, digital promotion, research, communication, and sustainable development planning.

Career prospects

You can work as a tour operations officer, travel consultant, destination marketing officer, tour guide, events coordinator, heritage site officer, or tourism development specialist. Career opportunities exist with the Ghana Tourism Authority, travel agencies, airlines, hotels, museums, national parks, cultural institutions, NGOs, and international tourism organisations.

Who this programme may suit

You thrive if you are curious about people, places, history, culture, and the environment, and if you enjoy planning experiences for others. Good communication, creativity, cultural awareness, research ability, and an entrepreneurial mindset are valuable.