BA · Arts & Media
BA Communication Studies
- Qualification
- BA
- Duration
- 4 years
- Region
- Greater Accra
Overview
You explore how people, organisations and communities create, share and interpret messages through spoken, written, visual and digital media. At the University of Ghana, the programme prepares you for Ghana’s growing media, public information, development and corporate communication sectors while building a versatile foundation for many careers.
What you will study
You study communication theory, media writing, public speaking, interpersonal communication, research methods, journalism, broadcasting, public relations and digital communication. You also develop skills in critical thinking, content creation, audience analysis, presentation and strategic message design.
Career prospects
You can work as a communications officer, content strategist, media planner, producer, corporate affairs officer, social media manager or researcher. Employers and sectors include Ghanaian media houses, government ministries, NGOs, telecommunications companies such as MTN Ghana and Vodafone Ghana, banks, advertising agencies and international development organisations.
Who this programme may suit
You thrive if you are curious about people and society, communicate clearly and enjoy writing, speaking, researching or creating media content. Adaptability, confidence and strong digital skills will help you succeed.